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Campaigns

Outbound campaigns with real attribution.

Segmented outbound campaigns with list building, multi-channel delivery, and full pipeline attribution. Know which campaign drove which dollar.

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Q2 Outbound campaign
Revenue attribution · $842K
Sent: 12,400
100%
Meetings booked: 312
2.5%
Deals created: 84
0.68%
Revenue closed: $842K
ROI 4.2×

Everything you need, built in.

The essentials for teams that want to move fast without giving up control.

Smart list building
Segment by ICP, score, stage, or any custom field.
Multi-channel delivery
Email, SMS, ads, direct mail. Measure each channel's contribution.
Full attribution
First-touch, last-touch, linear, time-decay, and position-based models.
Revenue ROI
Dollar-level ROI per campaign. Cut what doesn't work, double down on what does.
Attribution

Every pipeline dollar, traced to its source.

See which campaign drove which deal, across which channel, with which touch. Compare attribution models side-by-side.

  • 5 attribution models built in
  • Side-by-side model comparison
  • Campaign-level ROI dashboards
  • Export to BI tools with one click

Teams ship revenue with this.

Real-world use cases across every revenue function.

Outbound SDR campaigns
Build a 10K contact list, run a 5-step cadence, track revenue to the contact level.
Event-driven outreach
Post-conference follow-up with full ROI attribution.
ABM motions
Multi-touch, multi-channel campaigns against named accounts.

Frequently asked questions

Which attribution models do you support?

First-touch, last-touch, linear, time-decay, and position-based (U-shape and W-shape).

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