Workflows

No-code automations that feel enterprise.

Visual workflow builder with 200+ triggers and actions. Native integrations mean no Zapier duct tape. Build once, run forever.

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New-lead workflow

Active · 1,284 runs this month

Trigger: New lead captured

Active

AI enrich & score 0-100

Send welcome email

Route to top-scoring rep

Slack alert #sales-hot

Everything you need, built in.

The essentials for teams that want to move fast without giving up control.

Visual builder

Drag-and-drop triggers, conditions, and actions. No code required.

200+ triggers & actions

Native across Gmail, Slack, Zoom, HubSpot, Salesforce, Stripe, Twilio, and more.

Execution logs

Every run tracked with inputs, outputs, and retry controls.

Version control

Pause, resume, duplicate, archive. Every change audited.

Triggers & conditions

Fire on anything. Filter on everything.

Triggers for contact/deal/activity/calendar events, scheduled cron, webhook inbound, or API call. Conditions with AND/OR logic, dynamic variables, and nested branching.

Event, schedule, webhook, and API triggers
Branching with IF / ELSE / SWITCH logic
Dynamic variables from any upstream step
Loops for bulk operations across lists

Deal stage change

3 branches

IF deal > $100K → Exec alert

Branch A

ELSE IF new logo → CS intro

Branch B

ELSE → Standard flow

Default

Native integrations

No Zapier. No duct tape.

Two-way integrations with the tools your team already uses. Events in Atlas fire actions in Slack, Gmail, Zoom, Stripe. Events in those tools fire actions in Atlas.

Gmail, Slack, Zoom, HubSpot, Salesforce native
Stripe payment events → deal updates
Twilio SMS events → contact updates
Zapier and Make.com for the long tail

Integrations

20+ native, no-API-required

Gmail · 2-way · 48K events/mo

Active

Slack · 12 channels

Active

Stripe · payments+invoices

Active

Teams ship revenue with this.

Real-world use cases across every revenue function.

Onboarding

New deal closed → welcome email → onboarding doc → CS intro → Slack alert.

Lead routing

Lead captured → enriched → scored → routed to rep with matching territory and load capacity.

Churn save

Health score drops below 60 → exec briefing → CS intervention task → save play activated.

Frequently asked questions

How is this different from Zapier?

Native triggers across Atlas objects (deals, contacts, activities) are first-class. No 2-way sync fragility. And you don't pay per-action.

Can I version workflows?

Yes — every change is versioned with audit log. Roll back to any previous version. Preview changes before publishing.

Do workflows support webhooks?

Yes — webhook triggers (inbound) and webhook actions (outbound) with HMAC signing and retry logic.

Keep exploring

Automations →Sequences →Webhooks →

Run revenue on Atlas.

Start free, no credit card required. Setup in under 10 minutes.

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